Gift giving in Nepal has always been steeped in tradition sweet boxes during Dashain, crisp notes in khada for weddings, or a carefully chosen saugat (gift) for a loved one. But a quiet revolution is underway. In 2026, the act of gifting is increasingly happening not in crowded stores, but on smartphone screens. E‑gift cards are no longer a novelty; they are becoming the preferred choice for individuals and businesses alike.
What is driving this shift? Let’s explore the market trends, the rapid digitization of Nepali commerce, and why both consumers and corporations are embracing the e‑gift card revolution.